SNS automation

LINE delivery and auto-replies, on the same customer record

Run scenarios with branching and waits, triggered by a LINE follow or an incoming message. Narrow the audience by tag or condition instead of messaging everyone.

  • Four triggers: follow, keyword, message, block
  • Waits by elapsed time, fixed date or business hours
  • LIFF apps included in every plan
Coming soonSee pricing

Three common problems

Every follower gets the same message

Narrow the audience by tag, purchase history and more before sending.

The LINE tool and the customer database are separate

Delivery and history live on the same contact, so there is no reconciliation work.

Building a scenario means paying for setup

Connect blocks on screen and build it yourself.

Pick a question and watch the reply arrive

When a message contains a word you set, the reply you wrote goes out. Pick a question in the LINE chat on the left and the matching rule lights up in the admin view on the right.

Pick a customer's question

LINE chat (example)

Keyword rules (example)

  • Opening hours

    Trigger words:hours / until / closed

  • Prices

    Trigger words:how much / price / cost

  • Change or cancel a booking

    Trigger words:cancel / reschedule

No AI writes the reply. When a message contains a word you set, the text you wrote is sent.

The screens are examples and nothing is sent or saved. You register your own rules and replies.

What you can do

Ordered by what LINE accounts use most.

LINE official account integration

SNS module

Register your channel details and you start receiving follows and messages immediately. Signature verification is mandatory, and anything that fails it is rejected.

  • Receive follows, messages and blocks
  • Followers registered automatically as contacts
  • Blocked (unsubscribed) state recorded
  • Send text, images, buttons, carousels and video
  • Connection test and delivery health monitoring

Flow builder

SNS module

Start from a trigger such as a new follower or a message containing a keyword, then lay out conditions and waits. Check it with a test run that sends nothing before you save.

  • Four triggers (follow, keyword, message, block)
  • Keyword matching: exact, prefix, contains, regular expression
  • Branch on tags and contact attributes
  • Route by value into three or more paths
  • Test run (nothing is actually sent)
  • Flows that loop back cannot be saved

Step delivery

SNS module

Build timed sequences by placing messages and waits in a row. Waits are scheduled server-side, so they continue after you close the screen.

  • Wait by elapsed time (minutes, hours, days)
  • Wait until a specific date and time
  • Wait until business hours before sending
  • Add conditions partway through

Segmented delivery

SNS module

Narrow the audience by tag, purchase history or last visit before sending. LINE broadcast bodies are text; use the flow builder when you need images or buttons.

  • Matching contacts resolved at each send
  • Hand-picked lists also supported
  • Blocked followers excluded automatically
  • Merge fields such as the customer name
  • A/B testing across the same audience

Scheduled broadcasts and posts

SNS module

Set what to send and when, and at that time it goes out automatically — nobody has to be at a desk on the day. LINE goes to every friend, Instagram becomes an image post in the feed, and Facebook a post on your Page. The result stays on the list, and if one fails you are told why. Everything scheduled can also be reviewed on a monthly calendar.

  • Automatic delivery at a date and time you choose
  • LINE broadcasts, Instagram feed posts and Facebook Page posts
  • Delivery results on record (delivered, or failed with the reason)
  • Calendar view of what is scheduled
  • Save as draft, or deliver right now
  • Instagram and Facebook appear only when you have a connected account with publishing permission

Per-follower rich menus

SNS module

Show a different rich menu to each follower, and switch it from an automation — for example a different menu for members. Menu images are registered in the LINE official account console.

  • Assign and unassign menus per follower
  • Switch as an automation action
  • Tab switching between multiple menus
  • Set the default menu

Follow source tracking

SNS module

Record which entry point each follower came from, so you can compare QR codes, ads and other channels.

  • Follow source recorded automatically
  • Follower list with subscribed and blocked counts

LIFF apps

Included in every plan

Publish pages that open inside LINE. The following ship ready to use.

  • Membership card
  • Reservations (book, check, change, cancel)
  • Stamp card
  • Point card
  • Prize draw
  • Ticket books
  • Custom pages built from headings, text, images and buttons

Features marked "Included in every plan" are available on all plans with no extra module.

From adding a friend to the next visit, connected like this

Connect everything between someone becoming a friend and coming back, inside LINE.

  1. 1

    Record where each friend came from

    Record which entry point each friend came through, such as a QR code or an ad.

    Details →
  2. 2

    A first message when someone adds you

    Use "friend added" as the trigger and send a greeting automatically.

    Details →
  3. 3

    Follow up after some time

    Line up timed messages: the first now, the second three days later.

    Details →
  4. 4

    Change the menu for members

    Show a different rich menu to each friend.

    Details →
  5. 5

    Reach out again, by conditions

    Narrow the audience by tags, purchase history or last visit, then send.

    Details →

This is one example flow. You decide what to use and in what order. Menu images are registered in the LINE Official Account manager.

How it connects

Do not stop at LINE — connect it to what happens after the message arrives.

Industries this fits

Pricing

You can use the features on this page with the following combination.

Smallest combination

Light

$29/mo

Prices in USD exclude tax (JPY prices include tax).

Already included in Light, Salon, Restaurant, Community, Pro.

See the pricing page for every plan and add-on. Pricing page

Frequently asked questions

Do I need a separate LINE official account?
Yes. You register your channel details for an official account you already have. Opening the account itself is done on the LINE side.
What about LINE message fees?
They are charged by LINE according to your official account plan. Because you can narrow the audience by condition, you send fewer messages than a full broadcast.
Does this work with Instagram?
Instagram direct messages can be received and replied to from a flow. Connecting requires an access token issued on the Meta side. Creating posts is not supported.
Can I import the followers of my existing LINE official account?
The follower list is built from people who message or follow after you connect the account. Existing followers cannot be imported in bulk.

Turn on only the modules you need

Enable the modules you need and turn them off again when you no longer use them.